As designers, we live, breath, and feed off applause and
accolades for our creative work. Awards and recognition from our esteemed colleagues
name a few. We are motivated and
inspired by this to push the boundaries toward newer and better design.
That’s OK. Or is it?
I raise the question, is this the right way to our approach
our design projects? Sure, a Graphic Designer would love to be known for having
creating the Nike swoosh. The Fashion Designer wants to become a household
name. Every Interior Designer would love to have their own furniture line.
And
there is nothing wrong with this expect perhaps how we go about achieving it.
Accept applause, yes, please do.
But when you expect applause, when you do your work
in order (and because of) applause, you have sold yourself short.
My experience has taught me in all fields of design, “Be
True to Yourself”, to your own individual style and aesthetic. Who decides if
your work is good? You do when you are at your best.
As designers, we walk a fine line between expressing our own
style and keeping in line with what our clients want. If the work doesn't
deliver on its purpose, if the pot you made leaks or the hammer your forged
breaks, then you should learn to make a better one. If our interior design has
not satisfied our clients’ goal of their ideal form and function, then we were
only designing in search of applause and recognition from our market leaders. And
that my friends is not doing our best work. Can we blame the nail for breaking
the hammer or the water for leaking from the pot? They are part of the system
just as the market embracing your product is part of marketing.
Cherry Blossom Hand
Painted and Embroidered Wallpaper – by Fromental
|
If it's finished, the applause, the thanks, the gratitude
are something else.
Something extra and not part of what you created. To play a
beautiful song for two people or for a thousand is the same song, and the
amount of thanks you receive isn't part of that song.
So it goes too for design. Do
your best work to fulfill your contracted goal and you may just be surprised to
find a rolling snowball effect of payback that exceeds your wildest expectations.
No comments:
Post a Comment